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Category Archives for "Marketing Automations"

Email Automation Doesn’t Work for Guest Posts – Do This Instead

This week I’ve been featured over at GuestPost.ink! Here’s an excerpt: In theory, email marketing automation is a great idea. After all, who wouldn’t want to spend less time reaching out to people, doing follow-ups and forging lasting business ties? Major issues can arise when companies build marketing campaigns on foundations of weak templates. For […]

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  • 5 days ago

Marketing Automation Testing

This week I’ve been featured in an article by Rainmaker Bullets. Here’s an excerpt: Marketing campaigns require an investment of time and money. Rainmakers have zero tolerance for burning either. After all, a failed campaign can be devastating to your business goals.  However, while the risk of failure is real, it is essential to remember that […]

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  • 5 days ago

5 Must-Have ActiveCampaign Integrations for Business Consultants

Attention business consultants and other service providers! Are you sick and tired of managing the daily operations of your business and getting bogged down and pulled away from the stuff you love to do? I know I am! Getting nerdy with workflows and creating automation excites me. But what do I hate? All of the […]

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  • a couple of months ago

Your Business is Broken (When Tech Falls Apart)

Most of my clients do not come to me, brand new and ready to get started with marketing automation. In fact, it’s usually quite the opposite. Successful entrepreneurs are known to be scrappy, DIYers that are willing to put in the hard to work to create success. They bootstrapped to start their business, and sometimes […]

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  • a few months ago

What is Marketing Automation, and How Can it Help Your Business?

[Stats Roundup Post] It’s become really obvious to me that the term marketing automation… means many different things, to different people. In fact, the term marketing automation sounds complex… confusing… maybe even a bit overwhelming. And honestly, it kind of is! Marketing automation encompasses a huge variety of processes, tools, and workflows. So much, in […]

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  • a few months ago
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5 Must-Have Workflows for Business Consultants

Attention business consultants and other service providers! Are you sick and tired of managing the daily operations of your business and getting bogged down and pulled away from the stuff you love to do? I know I am! Getting nerdy with workflows and creating automation excites me. But what do I hate? All of the […]

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  • a few months ago
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