If you’re an info product creator, then you have a responsibility to provide a high-quality product that meets or even exceeds the promises you’ve made to your audience. You know the amount of time and effort to make that happen, too. And even though we don’t believe in just providing info dumps on people or throwing […]
Continue readingRight now, you may have this amazing idea for a course that you are totally pumped about creating. You may have been thinking about this for years. It’s come from your personal and professional experience–it’s not just some theory or an untested idea from a textbook. You can barely wait to share this wealth of knowledge […]
Continue readingHave you ever been in a class with a teacher or taken a course and thought, “Wow, she’s just born to teach?” Everything just seems to come effortlessly from the instructor. She knows how to convey the information in a way that you understand and feel excited to act upon after the course has completed. Well, you […]
Continue readingHas this happened to you with the creation of a course–you put in all this hard work, and you didn’t get the stellar response you were seeking? You were sure that your audience is going to eat this up and learn a lot of valuable information. You assumed this because the content worked for you–but that […]
Continue readingA few years ago I took an online course. It was back when I was just starting to learn about the world of digital marketing and how to launch a virtual business. The course was very exciting! It went over many of the things I already knew from being in the industry and launching global […]
Continue readingHave you ever purchased a course or digital product and encountered some sort of glitch or error? It could be a broken link that goes to nowhere, a download that never finishes, or not being able to log into the website. It never ceases to amaze me that when I purchase a digital product, something just […]
Continue readingDid you ever think to yourself… “I’ll never be able to create my info product because I don’t even know how to make a graphic.” “WHERE do I put what I create?” “Even if I DID create something, how will people PAY me for it?” These are all valid concerns. And quite honestly, another place where many entrepreneurs get […]
Continue readingSupporting your learners, beyond just the learning event is a critical component of every course. After all, you spend a lot of time and money investing in sharing your knowledge with them, and they spend a lot of time and money, to receive it back from you. But what happens if you aren’t properly supporting your audience […]
Continue readingIf you’re launching a course or info product for the first time, you could be feeling some emotions: excitement, fear, hope, dread, and so on. You’ve put a lot of time, energy, and money into this new digital product. You’re excited to share something that can impact a lot of people’s lives. You want to make […]
Continue readingAre you sure that you really know and understand your audience? And are you sure that you’re really addressing their needs in your content? You may have identified a problem to be solved, but for your audience–they may not see a problem at all, or they may be hesitant to fix it. Understanding where your audience is today, […]
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