[Case Study] How a Healthcare Company Saved 250k by Improving Processes

Process improvement helped a $4 billion multinational healthcare company expand its existing training programs to a global audience without adding significant costs or effort. With the goal to transform from a traditional classroom-based training format to online. This globally accessible program needed to be delivered in over 17 languages. This organization sought out to develop […]

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  • a few months ago

3 Ways to Reduce Spam Contacts in ActiveCampaign

It’s no doubt that spam accounts can be a real cramp in your style when using a marketing automation tool, such as ActiveCampaign. Spam accounts muddle your contact database throwing everything off; from your active Contact numbers to your goal reporting and pipelines. Keeping spam contacts out of your account isn’t as easy as you […]

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  • a few months ago

[Blog Roundup] ActiveCampaign for Marketing Automation

As we are wrapping up 2019 and heading in 2020 this week I’m sharing the best of my blog; ActiveCampaign style! ActiveCampaign is an email marketing and automation tool that allows you to streamline processes and workflow. It integrates easily with many other online systems making it my automation tool of choice. (I also happen […]

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  • a few months ago

5 Ways to Organize Leads Using a CRM

One of the more challenging aspects of running a business can be keeping track of, following up with, and organizing your leads. Leads can be tricky to manage because they are often coming from multiple sources and via different mediums, both on and offline. It’s not unusual that I work with a client that is […]

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  • a few months ago

8 Must-Have Membership Site Automations

Creating a membership site can be a great boost to your business revenue. Membership platforms allow you to scale from one-to-one to one-to-many business model. (This means that you produce a single piece of valuable content that is served to a large population). However, membership sites are only as good as their content, as well […]

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  • a few months ago

Book Review: The Leader You Want to Be

This past week my latest book review went live on TD.org! The Leader You Want to Be provides readers with a well-rounded, accessible strategy for focusing on putting yourself first to transition into a more purposeful and present leader. Interested in learning more? Check out the book review on TD.org here >> https://www.td.org/magazines/td-magazine/become-a-present-purposeful-leader

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  • a few months ago

Simple List Setup in ActiveCampaign

Setting up a new marketing automation and CRM (customer relationship management) tool can be a daunting process. In this blog, we will discuss list strategy in ActiveCampaign. Whether you are creating from scratch or migrating from an existing system and trying to rebuild what you have already created, the strategy that you use to create […]

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  • a few months ago

5 Tips to Organize ActiveCampaign

Video Transcript Hi everyone, welcome to today’s video. In this video, I am going to show you some different ways to organize your ActiveCampaign account so that you can keep it clean and tidy and easy to understand as your business grows. The first thing that we are going to look at is keeping your […]

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  • a few months ago

How to Choose the Best Tool to [Insert Your Need Here]

Video Transcript Hi, everybody. It’s been quite some time since I’ve been back here on a live, and basically over this past summer I sold my house. I bought a new house. I had temporary living arrangements. It was all madness, but today I’m coming back. My kids are back in school, and we’re getting […]

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  • a few months ago

[LinkedIn] Profile Audit

I recently completed a LinkedIn Audit, and the results are too good not to share! If you are anything like me, creating and managing multiple social media profiles can seem a bit exhausting. Especially, when each platform is geared towards its own audience and content. LinkedIn is quickly emerging as a leader in social media […]

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  • 7 months ago
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