How to Choose an ActiveCampaign Plan

When setting up your marketing automation efforts in ActiveCampaign determining what ActiveCampaign plan is best for your business may feel like an overwhelming decision. Since email marketing accounts for approximately 23% of sales, you don’t want to skimp on features and benefits, however, you also want to be realistic with what your team has the […]

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  • 6 days ago

How to Increase Your Email Open Rates with Predictive Sending

Email marketing is 40% times more effective to acquire customers than social media, both Facebook and Twitter combined (Mckinsey & Company). Making sure your emails are delivered to a contact’s inbox, and then opened and clicked can be a problem that has many potential solutions. In fact, email deliverability is impacted by many different factors. […]

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  • a couple of weeks ago

How Asana Can Help You Keep Clear Project Communications

Working across multiple teams and projects can make project communications challenging. While one team may prefer email, the other prefers Slack. As a business leader, it can be difficult to keep track of what is happening on a project when you have so many different communication pathways. This communication chaos can leave you feeling like […]

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  • 4 weeks ago

Considerations for Hiring a Technical Consultant

Click here to read a transcript of this video. When working with a variety of systems and tools in your business, it may become necessary to hire a technical consultant to support your projects. A technical consultant can assist you in developing your processes, workflows and then support you in selecting the appropriate technology for […]

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  • last month

3 Ways to Test Automations in ActiveCampaign

Prepping an automation, or series of automations in ActiveCampaign can be intimidating. It always feels like there is some sort of risk! Will it work? Will the right contacts take the correct paths? What if the wrong contacts enter the automation? In this blog, I’m going to show you three ways to test each of […]

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  • last month

How to Automate Customer Onboarding

Obtaining a new customer can be a wonderful delight for your business. Especially when you are in a growth stage of bringing new, and additional clients on-board. However, onboarding new clients can also take time in order to get contracts finalized, invoices paid, and kick-off meetings schedule. The on-boarding process can often sidetrack you from […]

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  • last month

[Case Study] How a Healthcare Company Saved 250k by Improving Processes

Process improvement helped a $4 billion multinational healthcare company expand its existing training programs to a global audience without adding significant costs or effort. With the goal to transform from a traditional classroom-based training format to online. This globally accessible program needed to be delivered in over 17 languages. This organization sought out to develop […]

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  • a couple of months ago

3 Ways to Reduce Spam Contacts in ActiveCampaign

It’s no doubt that spam accounts can be a real cramp in your style when using a marketing automation tool, such as ActiveCampaign. Spam accounts muddle your contact database throwing everything off; from your active Contact numbers to your goal reporting and pipelines. Keeping spam contacts out of your account isn’t as easy as you […]

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  • a couple of months ago

[Blog Roundup] ActiveCampaign for Marketing Automation

As we are wrapping up 2019 and heading in 2020 this week I’m sharing the best of my blog; ActiveCampaign style! ActiveCampaign is an email marketing and automation tool that allows you to streamline processes and workflow. It integrates easily with many other online systems making it my automation tool of choice. (I also happen […]

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  • a couple of months ago
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