How to Successfully Communicate What You Know to Your Audience

Have you ever been in a class with a teacher or taken a course and thought, “Wow, she’s just born to teach?”  Everything just seems to come effortlessly from the instructor. She knows how to convey the information in a way that you understand and feel excited to act upon after the course has completed. Well, you […]

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How to Help Your Audience Get the Most Out of Your Product

Has this happened to you with the creation of a course--you put in all this hard work, and you didn't get the stellar response you were seeking? You were sure that your audience is going to eat this up and learn a lot of valuable information. You assumed this because the content worked for you--but that […]

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How to Ensure the Quality of Your Info Product

Have you ever purchased a course or digital product and encountered some sort of glitch or error? It could be a broken link that goes to nowhere, a download that never finishes, or not being able to log into the website. It never ceases to amaze me that when I purchase a digital product, something just […]

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How to Effectively Use Technology to Create Your Info Product

Did you ever think to yourself…  "I'll never be able to create my info product because I don't even know how to make a graphic." “WHERE do I put what I create?” “Even if I DID create something, how will people PAY me for it?” These are all valid concerns. And quite honestly, another place where many entrepreneurs get […]

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Are You Leaving Your Audience Naked and Afraid?

Supporting your learners, beyond just the learning event is a critical component of every course. After all, you spend a lot of time and money investing in sharing your knowledge with them, and they spend a lot of time and money, to receive it back from you. But what happens if you aren’t properly supporting your audience […]

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How to Create a Simple Launch Strategy for an Info Product

If you're launching a course or info product for the first time, you could be feeling some emotions: excitement, fear, hope, dread, and so on. You’ve put a lot of time, energy, and money into this new digital product. You’re excited to share something that can impact a lot of people’s lives. You want to make […]

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How To Understand Your Customers So That You Can Serve Them Better

Are you sure that you really know and understand your audience?  And are you sure that you’re really addressing their needs in your content? You may have identified a problem to be solved, but for your audience--they may not see a problem at all, or they may be hesitant to fix it. Understanding where your audience is today, […]

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How to Empower Your Audience to Take Action

Have you ever had to learn something, like a process or procedure and then have to perform it on demand? Like being able to perform CPR in the event of an emergency? During a time like this, were you able to remember and perform exactly as required to perfect expectations? Every day we put a lot of demand […]

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How to Ensure Your Program’s Success Through Evaluation

As you’re probably aware, there’s a huge difference between completing a course and successfully applying the knowledge you’ve learned to get the results you want. In this vlog, you'll not only learn how to ensure your audience understand the content you've presented but also how to improve the effectiveness of your product, all through the process […]

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